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Apple’s Next Battleground Isn’t TV; It’s Web Services

[From Stephen Trew] Tim Cook says that the iCloud is the future. He knows how important it is and will make sure the mistakes like Apple Maps are not repeated. “Smart piece by John Paczkowski: Apple, of course, already knows this. That’s why it undertook audacious initiatives like Maps and iTunes Match in the first place. But the company clearly underestimated the effort and skill needed to pull them off with excellence. And now, with all the world watching, it can’t afford to do so again. Maps, iTunes Match, iCloud … they all must “just work.” That’s what consumers expect.”